Print is not dead.
Anyone can put up a decent looking website with minimal effort and resources. The tactile quality of printed media taps into a potential customer’s “touch memory,” which is proven to be the most lasting form of emotional connection. The aesthetics of print marketing also give it a customized, personal feel, which lend printed media an inimitable trustworthiness. Studies have shown that potential customers are far more likely to trust your company when your marketing is presented via high-quality print.
Tools: Adobe Creative Suite (InDesign, Illustrator, Photoshop)